Tag Archives: satire

Findings

Welcome to Our Branding House

If you’re interested, I’d like to see if you have what it takes to write copy for our branding den/ad grotto − and our progressive, independent-minded clients. We need a postcard written for a little neighborhood grill that just opened. It’s called Applebee’s®. They want to promote their Carside to Go™ service. Go crazy with it. Have fun. Push the envelope − and get some papercuts doing it. Ha-ha. But seriously, just make sure you adhere to “The Applebee’s®. Corporate Guidelines and Branding Policies,” which is a huge document. I’ll email you a PDF instead of printing it so I don’t have to write a post-Earth Earth posting on my blog. Damn, I’m clever.

Wonderful satire from the enduring McSweeney’s Internet Tendency: Welcome to Our Branding House.

Surprised then didn’t go with BrandingHaus.

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Findings, Nerdery

95 Percent Of Opinions Withheld On Visit To Family

Like all of the best articles from The Onion, the headline tells the whole story, then the story keeps on giving. Peeling back layers, if you will. Adding details to delight.

95 Percent Of Opinions Withheld On Visit To Family.

“No one in my family really gets my worldview, so I find it easier just to smile and nod and agree with everything,” Wilmot said Monday. “When I’m with them, I tend to be a lot quieter than when I’m hanging out with friends.”

Wilmot, who grew up in Kalamazoo and now lives in Chicago, described the visit as “seven hours of self-censorship.”

“We’re totally not on the same wavelength at all,” Wilmot said. “I’m not just talking about dangerous subjects like politics or religion, but pretty much everything they bring up–the shows they watch, the things they buy, the people they know. So if someone says Daddy Day Care was hilarious, I may be thinking, ‘I can’t believe Eddie Murphy was once respected as a subversive comic genius,’ but I sure as hell don’t say it.”

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