18 « June « 2009 « Learn to do by doing.

I was surprised to have grown my white antlers so quickly @mobify http://t.co/Nyi3SNjD 3 hours ago

Any answer that is good to any question that is important always includes 'it depends.' 9 hours ago

@superblue The worthwhile boys do. They even make kale chips with the big leaves. 3 days ago

@dbarefoot Lovely fit and nice story behind the song. 3 days ago

@dbarefoot Have you heard this cover of Thom Yorke doing After the Goldrush - http://t.co/CZjlb9Dt ? 4 days ago

@DaveAtNORTH I don't know if it's digital transformation or just plain real world transformation to live in touch with their customers. 4 days ago

@DaveAtNORTH Let's assume both the mobile web and the apps provide functionality and value. Those are the customer stages they fit. 4 days ago

@DaveAtNORTH For mobile commerce: the mobile web is being in business; mobile apps are the loyalty card. 4 days ago

@bmann You're a gentleman and a scholar. 5 days ago

@bmann What's the segment on and can I find an archive of the episode? 5 days ago

AdHack Company Blog

How to Influence Human Behaviour: Presentations and a Video

The formal title of the presentation below is How do you create sustainable behaviour? Part 1 but I think it ought to be called How to Influence Human Behaviour because that more accurately describes its goal — influencing behaviour. How do you create sustainable behaviour? Part I The presentation was created by Oliver Payne, who [...]

James Sherrett

Meet Me at Crowdsourcing Ad Biz Panel in NYC: June 7, 2011

On June 7, 2011 I’ll be in New York City on a panel as part of Internet Week called Crowdsourcing Ad Biz along with this excellent list of conspirators: Claudia Batten of Victors & Spoils John Andrews of collectivebias Epirot Ludvik Nekaj of Ludvid + Partners Peter LaMotte of GeniusRocket Matt Mickiewicz of 99designs Rob [...]

James Sherrett

How Does Transmedia Storytelling Work?

Mike Monello of Campfire gave a terrific half-hour talk at Power of the Pixel on how transmedia storytelling works. The talk is worth every minute to watch, especially the history of Coney Island Mike uses to frame his own story. So here it is. In case you didn’t get the outline, here are Mike’s 5 [...]

James Sherrett

Deschutes Brewery ‘Landmarks’: the best beer ad never on TV

A beauty Westfalia, a banjo, some incredible settings that rekindle my love for the Pacific Northwest and scenes that make me long for summer sun — what more could you ask for from a beer ad that’s more a short film than a beer ad? Deschutes Brewery has created a dynamite little showcase of its [...]

James Sherrett

An Infographic of Christmas Carols – the AdHack Holiday Card

(See the full Christmas carols infographic with legend of song titles.) For the holidays this year we wanted to present some of the most popular Christmas carols in a new and useful way — as an infographic. So if you find yourself seeking the right carols to sing with non-denominational kids delivering gluten-free treats or [...]

James Sherrett

My AdHack Idea Blog

Legambiente: Everything You Throw Away Comes Back – Yo Yo, Boomerang, Ping Pong Paddle

Sometimes you see an advertising image that perfectly matches the image with the message of the ad. This is one of them. For Italian environmental organization Legambiente's Puliamo il Mundo campaign. Click for large version. Click for large version. Click for large version. Thanks to I believe in advertising for the link.

James Sherrett

Flags Made of Food: Sydney International Food Festival

Some wonderful poster or print advertisements for the Sydney International Food Festival that make the idea of international food cultures into symbolic flags representative of national cuisines. See the full collection at I believe in advertising.

James Sherrett

Charlie Brooker Rants Over Aspirational and Unrealistic TV Scenes

Warning: strong language and strong opinions. But both provide a welcomed dose of invective to the hyper-reality on TV screens. In closing, Charlie says, "Balls to aspiration."

James Sherrett

Slower Is Better Roadside Speed Campaign Misses on Motivation

This recent anti-speeding campaign from the Elm Grove Police Department fails to understand the key people whose behavior it's meant to change: males between 16 and 25. To them, a digital readout sign is a video game. Can they set the high score? In this case, the high score is the number of days in a hospital bed, the chance of a crash or the bill for […]

James Sherrett

Wrangler 'We Are Animals' Rebranding Campaign Photography

I love the tagline, aesthetic, style and feel of this rebranding campaign for Wrangler Jeans. But as beautiful as these images are, Wrangler still feel like falsetto cowboy pants. Dakota 2 Click for larger version. Dakota 1 Click for larger version. Coco White Flare Click for larger version. Dakota on Road Click for larger version. Coco Crouching Click for l […]

James Sherrett

Shared Items

How To Build A Site That Looks Great On Every Screen October 30, 2011

The responsive design revolution is upon us. With tablet and smartphone use soaring and changing our media habits, Web publishers no longer have a choice but to build designs that work properly on any device or screen size. The hard-working Silicon Valley design firm ZURB has recently released version 2.0 of its responsive design boilerplate kit called Found […]

Why personalization fails October 25, 2011

Personalization is everywhere, especially online, where companies retarget you with banner ads if you visit their web site, or bid on competitor terms that pop up on finance pages (see the nice play by Blockbuster, above), or even chase you if you don't click on an ad by figuring out a lot about who you are. For instance, savvy digital media buyers can […]

Lead Bullets October 26, 2011

Yet our best trained, best educated, best equipped, best prepared troops refuse to fight. As a matter of fact, it’s safe to say that they would rather switch than fight. —Public Enemy (sampled from Thomas Todd), Fight the Power Early in my tenure as product manager for the web servers at Netscape, we faced a terrible crisis. We just got our hands on Microsof […]

Questions for a new entrepreneur October 29, 2011

A few things came up over coffee the other day. His idea is good, his funding is solid, there are many choices. Some of the questions that don't usually get asked: Are you aware of your cash flow? The thing about a fish in the stream is that it doesn't care if the water is six inches deep or a foot deep. As long as it never (ever) goes to zero, it […]

Audio October 29, 2011

Shared by James Sherrett Reindeers on treadmills - pretty much the best audio interview I've ever heard.

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Updates from June, 2009 Toggle Comment Threads | Keyboard Shortcuts

James 10:38 am on June 18, 2009 Permalink
Tags: balance, entrepreneur, epitaph, life ( 2 ), note to self, recall, Steve Blank, work

Epitaph for an Entrepreneur: life and work balance
Note to self: Remember to reread this article by Steve Blank about once a quarter: Epitaph for an Entrepreneur.

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James 10:38 am on June 18, 2009 Permalink
Tags: balance, entrepreneur, epitaph, life ( 2 ), note to self, recall, Steve Blank, work

Epitaph for an Entrepreneur: life and work balance

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Learn to do by doing.

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Short Nonsense (@sherrett)

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Updates from June, 2009 Toggle Comment Threads | Keyboard Shortcuts

James 10:38 am on June 18, 2009 Permalink Tags: balance, entrepreneur, epitaph, life ( 2 ), note to self, recall, Steve Blank, work

Epitaph for an Entrepreneur: life and work balance

Follow “Learn to do by doing.”

James 10:38 am on June 18, 2009 Permalink
Tags: balance, entrepreneur, epitaph, life ( 2 ), note to self, recall, Steve Blank, work