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AdHack Company Blog- The Man Your Man Could Smell Like meets John Denver’s You Fill Up My SensesEmily Groff and Matt Price have taken the incredible popular Old Spice ad The Man Your Man Could Smell Like and set to the tune of John Denver’s You Fill Up My Senses. When the singing starts this might freak you out and delight you in equal measure. And this may be the longest blog post [...]James Sherrett
- Oly Awards Top 5 Olympic Brands: #1 Coca ColaOlympic brand score: 124. See photos. Clarity: 26 Relevance: 25 Originality: 22 Aesthetics: 26 Results: 25 Judges comments: Really well done, and eye-catching. Very striking. Playful and engaging. Their brand was everywhere. Good use of environmental sustainability. Not sure about what relationship junk soda has to athletics, but… The Oly Awards Olympi […]James Sherrett
- Oly Awards Top 5 Olympic Brands: #2 Hudson’s Bay CompanyOlympic brand score: 121. See photos. Clarity: 24 Relevance: 25 Originality: 23 Aesthetics: 23 Results: 26 Judges comments: Hard not give HBC full marks for their impact and results. Their whole campaign looked good, was on message, and effective. And the lines around the block speak to the results. The Oly Awards Olympic Brands Scoring System 3 Judges score […]James Sherrett
- Oly Awards Top 5 Olympic Brands: #3 LululemonOlympic brand score: 117. See photos. Clarity: 22 Relevance: 24 Originality: 25 Aesthetics: 23 Results: 23 Judges comments: A shame they didn’t have ads and billboards up around town as the pins, toques, scarves, jackets were brilliant—all done guerrilla style. The Oly Awards Olympic Brands Scoring System 3 Judges scored brands on a scale of 1 (Boo!) t […]James Sherrett
- Oly Awards Top 5 Olympic Brands: #4 (tie) VisaOlympic brand score: 115. See photos. Clarity: 24 Relevance: 24 Originality: 21 Aesthetics: 25 Results: 21 Judges comments: Strong impact due to consistency and penetration. To be expected from VISA at the Olympics. These look sexy and pull on heartstrings a bit, but what do they say about their product to differentiate it? Nada. The Oly Awards Olympic Brand […]James Sherrett
- The Man Your Man Could Smell Like meets John Denver’s You Fill Up My Senses
- My AdHack Idea Blog
- Legambiente: Everything You Throw Away Comes Back – Yo Yo, Boomerang, Ping Pong PaddleSometimes you see an advertising image that perfectly matches the image with the message of the ad. This is one of them. For Italian environmental organization Legambiente's Puliamo il Mundo campaign. Click for large version. Click for large version. Click for large version. Thanks to I believe in advertising for the link.James Sherrett
- Flags Made of Food: Sydney International Food FestivalSome wonderful poster or print advertisements for the Sydney International Food Festival that make the idea of international food cultures into symbolic flags representative of national cuisines. See the full collection at I believe in advertising.James Sherrett
- Charlie Brooker Rants Over Aspirational and Unrealistic TV ScenesWarning: strong language and strong opinions. But both provide a welcomed dose of invective to the hyper-reality on TV screens. In closing, Charlie says, "Balls to aspiration."James Sherrett
- Slower Is Better Roadside Speed Campaign Misses on MotivationThis recent anti-speeding campaign from the Elm Grove Police Department fails to understand the key people whose behavior it's meant to change: males between 16 and 25. To them, a digital readout sign is a video game. Can they set the high score? In this case, the high score is the number of days in a hospital bed, the chance of a crash or the bill for […]James Sherrett
- Wrangler 'We Are Animals' Rebranding Campaign PhotographyI love the tagline, aesthetic, style and feel of this rebranding campaign for Wrangler Jeans. But as beautiful as these images are, Wrangler still feel like falsetto cowboy pants. Dakota 2 Click for larger version. Dakota 1 Click for larger version. Coco White Flare Click for larger version. Dakota on Road Click for larger version. Coco Crouching Click for l […]James Sherrett
- Legambiente: Everything You Throw Away Comes Back – Yo Yo, Boomerang, Ping Pong Paddle
- Shared Items
- Travel Bursaries available for the Northern Voice Blogging Conference March 12, 2010Northern Voice Blogging Conference in Vancouver on May 7th and 8th is offering six travel bursaries of $500 each and the organizing committee will be awarding these bursaries based on a number of criteria, including: The contributions you can make to the conference Your level of need The quality of your submission The diversity you might bring to Northern Vo […]
- McDonalds - Just Passing By Inspiration? March 12, 2010Something's been nagging me about the McDonald's ad for some time now. And it's something other than my prejudice that McDonalds should be using their advertising to feature the food they actually sell rather than trying to pretend and persuade us that their restaurants are all full with a marvellously diverse cross-section of customers drawn […]
- Consumers are the new ad agency February 15, 2010Credit: Tom Fishburne These are fighting words, especially from an ad guy such as myself, but I see several reasons to argue the case. 1. CONSUMER GENERATED CONTENT HAS EARNED RESPECT: Last week the New York Times contained a provocative piece noting that the most popular Super Bowl ad was created by consumers (Doritos). This is just one, highly visible, exa […]
- Conversation: Why I came to SxSW March 12, 2010Real conversation with a real person. Social without the digital media. I arrived in Austin yesterday around 5:00 pm, checked into my hotel and headed over to the convention center for my badge. A few people mingled outside the main hall. Carpenters and electricians raced to get displays and rooms ready for this morning. But other than that it was quiet eno […]
- The Man Your Man Could Smell Like meets John Denver’s You Fill Up My Senses March 12, 2010Emily Groff and Matt Price have taken the incredible popular Old Spice ad The Man Your Man Could Smell Like and set to the tune of John Denver’s You Fill Up My Senses. When the singing starts this might freak you out and delight you in equal measure. And this may be the longest blog post title we’ve ever written.
- Travel Bursaries available for the Northern Voice Blogging Conference March 12, 2010
